There is a ton of data available to help you manage your business.
Are you looking at the right ones?
When most small business owners think of analytics they immediately go “Google Analytics™”.
Sure, Google Analytics™ gives you a lot of data in terms of your website visitors but it’s not the be all and end all!
Are you looking at the health of your website, the increase and engagement of your email marketing campaigns, your social media stats?
All the above are critical business numbers you need to keep an eye on if you want to know what you’re doing is actually producing a result.
- Business objectives
- Marketing goals
- Account creation
- Key systems integration
- Auto update schedule
- Universal Tracking Code installation
- Google Search Console™ link
- Social Media integration
- Demographics reporting
- Goal creation